Guiding Principles

1. Community First: Canada Day is for everyone. We aim to create spaces where people feel welcomed, safe, respected, and included.

2. Truth and Reconciliation: We recognize that Canada Day can hold different meanings for different people. We are committed to:

• Creating space for Indigenous voices and leadership
• Respectfully incorporating Indigenous culture and protocol
• Learning from Indigenous residents and partner nations
• Approaching the day with honesty, humility, and care

3. Respectful Participation: All participants, volunteers, performers, vendors, and attendees are expected to contribute to a respectful, family-friendly environment.

4. Accessibility and Inclusion: We aim to reduce barriers to participation wherever possible and welcome people of all ages, abilities, identities, and backgrounds.

5. Safety and Wellbeing: Physical and emotional safety are priorities. 

This Canada Day, we invite local businesses, organizations, and residents to help fill Jasper with colour, connection, and community spirit.

Alongside traditional red and white decorations, we encourage the community to include orange hearts and orange elements as a symbol of our shared commitment to Truth and Reconciliation. 

Whether it’s a decorated storefront, window display, patio, office, or community space, every contribution helps create a welcoming and meaningful celebration throughout the community.

Together, we can create a Canada Day that reflects both celebration and reflection — honouring where we’ve come from, acknowledging the truths of our shared history, and imagining a stronger future together.

This year’s celebration will bring residents and visitors together through music, cultural demonstrations, family activities, local vendors, entertainment, and opportunities for reflection, connection, and celebration. Truth and Reconciliation will be thoughtfully woven throughout the day by creating space for Indigenous voices, culture, learning, and community connection. 

As we are still in the planning stages, the schedule of events below is tentative and subject to change: 

• 8:30 AM - 11:00 AM - Pancake Breakfast - Commemoration Park - 301 Pyramid Lake Road
• 10:00 AM - 10:30 AM - Zumba in The Park - Commemoration Park - 301 Pyramid Lake Road
• 11:00 AM - Flag Raising - Commemoration Park - 301 Pyramid Lake Road
• 1:00 PM - 2:30 PM - Canada Day Parade - Along Patricia Street and Geikie Street 
• 3:00 PM - 10:00 PM - Entertainment in The Park - Commemoration Park - 301 Pyramid Lake Road

Canada Day Parade details and road closure reminder!

The Canada Day Parade is one of the highlights of the day, bringing residents, businesses, organizations, performers, families and visitors together to celebrate community spirit, creativity, culture and connection.

The parade runs from 1:00 to 2:00 PM and travels around town, including portions of Hazel Avenue, Patricia Street, Geikie Street, Elm Avenue and Pyramid Lake Road.

Please expect temporary road closures and traffic delays beginning at approximately 11:30 AM until 2:30 PM on July 1 along the parade route. Plan ahead, allow extra travel time, and choose a spot along the route before the parade begins.

A few things to keep in mind:

☀️ Be prepared for changing weather and heat
💧 Bring water and stay hydrated
👧 Keep children close and do not allow them to run into the parade route
🚗 Expect limited vehicle access along the route during the parade
🚶 Walk, bike, or use transit where possible
🎉 Find a safe spot along the route and enjoy the entertainment

Transit impacts: 

Please expect some transit delays on Canada Day due to parade route detours. From 12:30 p.m. to 2:15 p.m. the Transit Hub stop will be relocated to Connaught Drive. Access the bus northbound at the Totem Pole, and southbound near the JASPER sign.

• Use the Temporary Hub stops for the following trips:
• 12:34 Lodge Loop, there will be no service at Stop 9 (12:39) on this trip
• 12:35 Marmot Meadows Loop,
• 13:17 Campgrounds Loop,  
• 13:20 Jasper to Hinton trip,
• 13:49 Pyramid Loop
• 14:10 Jasper to Hinton trip
• Service will resume from the regular Transit Hub location for the 14:30 Lodge Loop

Apply to be in the Parade!

Applications are open until July 1, 2026. While motorized entries are more than welcome, creative, people-powered entries are encouraged - decorated bicycles, walking performances, mascots, music or dance groups, push carts, human-powered float displays, or other fun ideas!

• Parade participant application

Parade Rules and Safety Guidelines

 To help create a safe and enjoyable event for everyone, all parade participants must follow these guidelines.

Safety

• All parade participants must have liability insurance with the Municipality of Jasper named as an additional insured and a minimum of $2,000,000.00 of coverage to participate. 
• Parade entries who do not have this level of insurance already can purchase it through an insurance broker for the day of the parade.

General Expectations

• Follow directions from event staff and parade marshals
• Arrive on time for staging and check-in
• Maintain safe spacing between entries
• Keep parade movement steady and safe

Candy & Promotional Materials

• Candy or items may be given to spectators.
• Throwing items from vehicles or floats into the crowd generally is not allowed. 

Vehicles & Floats

• Drivers must hold a valid driver’s licence
• Vehicles must operate safely at all times
• Unsafe riding practices are not permitted

Animals

• Animals must be properly controlled and cared for
• Participants are responsible for cleanup

Conduct

Participants may not display:

• hateful or discriminatory messaging
• explicit or offensive material
• unsafe behaviour
• or aggressive political messaging unrelated to the spirit of the event

Authority

We reserve the right to remove participants or entries that create safety concerns or violate event expectations.

Following the parade, the celebration continues with an afternoon in the park featuring live entertainment, family activities, artisan vendors, food vendors, cultural demonstrations, and opportunities to gather together as a community.

This year’s Canada Day celebration aims to create a welcoming and inclusive space that reflects community connection, creativity, and the spirit of Truth and Reconciliation. Indigenous culture, storytelling, music, and learning will be woven throughout the day alongside local performers, organizations, and businesses. 

We are currently accepting applications for:

• Food Vendors
• Artisan Vendors

We welcome a diversity of vendors and entertainers that help create a fun, accessible, and enjoyable experience for residents and visitors alike.

Canada Day in Jasper is made possible through the support, energy, and generosity of community volunteers.

From helping with the parade and family activities to welcoming visitors, supporting cultural programming, and assisting behind the scenes, volunteers play an important role in creating a safe, welcoming, and memorable celebration for everyone.

This year’s event will continue to weave Truth and Reconciliation throughout the day by creating space for Indigenous culture, community connection, learning, and reflection alongside celebration and fun.

We welcome volunteers of all ages, backgrounds, and experience levels. Whether you can help for a few hours or the full day, your support helps bring the community together.

Apply to Volunteer for Canada Day!

• Volunteer Application

Volunteer Expectations

We ask volunteers to:

• Arrive on time
• Check in with your supervisor
• Wear your volunteer identification
• Ask questions if you are unsure of something
• Report any concerns or incidents to municipal staff 

Respectful Interactions

Please help create a space where everyone feels welcome.

Safety

If you see a medical concern, unsafe behaviour, conflict or a participant in distress, please notify event staff immediately.

We invite local businesses and organizations to help support an inclusive, welcoming, and community-focused celebration.

Your Sponsorship Supports

• Family-friendly activities and community gathering.
• Music, arts, and cultural programming.
• Indigenous participation, honoraria, cultural programming, and learning opportunities.
• Children’s activities and accessible family programming.

Sponsor Recognition

Sponsors will receive:

• Logo placement
• Social media recognition
• Event signage
• Stage acknowledgements
• Inclusion in promotional materials

Sponsorship Values

We aim to work with sponsors who support:

• Inclusion
• Community wellbeing
• Respectful participation
• The spirit of the event

Thank You 

To the below individuals and organizations for coming together with the Municipality of Jasper to help plan Canada Day 2026

• Lauren Moberly - Aseniwuche Winewak 
• Matricia Brown - Local Jasperite
• Tassidy Short - Local Jasperite
• Heather Legacy - Jasper Yellowhead Museum and Archives
• Niki Smith - Jasper Park Chamber of Commerce
• Vero Banville Gingras - Parks Canada - Indigenous Relations and Cultural Heritage 

Thank you to the below organizations, individuals and businesses for sponsoring Canada Day 2026

Interested in sponsoring the day? Contact us:  canadaday@jasper-alberta.ca 

Thank you for your interest in participating in Jasper’s Canada Day celebrations. We are working to create a welcoming, respectful, and community-focused event that celebrates connection, culture, and belonging. All participants are expected to support the spirit of the event and help create a positive experience for everyone.

Participants must:

• Treat others with respect
• Follow event instructions and safety requirements
• Contribute to a family-friendly environment
• Avoid discriminatory or hateful language or imagery
• Support a safe and inclusive atmosphere

The Municipality May Refuse or Remove Participation If a participant:

• Promotes hate, discrimination, harassment, or violence
• Creates unsafe conditions
• Uses inappropriate or offensive language or imagery
• Does not follow event rules or staff direction
• Misrepresents their application
• Acts in a way that conflicts with the spirit and values of the event

Commitment to Truth and Reconciliation

We acknowledge that Canada Day may bring up different emotions and experiences for people. Our event aims to create space for celebration, learning, reflection, and respectful dialogue. We are committed to working alongside Indigenous partners and community members to ensure Indigenous voices, cultures, and traditions are meaningfully featured and included throughout the day.